Digital Marketing Blueprint gives you the first-principles of Digital Marketing strategy that MBAs can’t miss out on
If you are an MBA student interested in the field of Marketing, you already know that Digital Marketing is something that you need to be good at.
There is nothing such as a ‘traditional’ marketing role anymore. The fact is:
- Brands and companies are moving, or rather, have moved towards digital methods of marketing which is a measurable form of marketing and turns out to be better on ROI than traditional marketing.
- Which means all the ‘traditional’ marketing roles require you to have an appreciation and understanding for digital and tech.
- Further, for startups, digital marketing provides a level playing field, which means that digital marketing is probably the only marketing channel through which they can outdo the competitors who have bigger pockets
This clearly means that if you are an MBA student, you need to learn Digital Marketing for a bright and high-growth career ahead.
But, here’s the problem.
You are an MBA and you are supposed to not only know digital marketing hands-on, but are also supposed to know the strategy behind planning your digital marketing campaigns as well.
Suppose you are in an interview, you are more likely to be tested on the first-principles of digital marketing than on how to actually run the campaign.
Which means that the first steps for you are to learn the first principles of Digital Marketing so that for your upcoming opportunities you are ready for a sound understanding of Digital Marketing and maybe can even lead a team in the near future.
Therefore, Digital Marketing Blueprint, is created to only give you these first-principles of Digital Marketing that are crucial for your success as an MBA.